Electronic devices like cell phones and computers emit positive ions, which can create unnatural pressure on the human body, leading to feelings of depression, insomnia, and anxiety. To address this problem, Ryan Naylor invented silicon watches using negative ion technology.
His company, Esso Watches, sells fashionable silicon watches made with negative ion technology, and he needs the Sharks’ help to grow the business. Did any of the Sharks invest in his company? Let’s find out.
| Company Name | Esso Watches | |
| Founder/Co-Founder | Ryan Naylor | |
| Founded | 2010 | |
| Product | negative ion silicone watches | |
| Asked For | $35k for 20% equity | |
| Final Deal | No Deals | |
| Shark | No Sharks | |
| Episode | S3 E6 | |
| Air Date | Feb 24th, 2012 | |
| Business Status | Out of Business | |
| Website | Visit Website | |
| Headquarters | Phoenix, Arizona, United States | |
| Annual (Revenue) | $0M *estimated | |
| Worth / Valuation | $175,000 | |
| Buy and Watch | Buy Now | Amazon Prime |
Business Pitch Episode Recap
Ryan Naylor asked the Sharks for $35,000 in exchange for 20% equity in his company. He also demonstrated his silicon watch product and explained how positive ions affect the human body.
Ryan invited Lori Greiner to test the product by asking her to stand on one leg. Initially, Lori felt pressure and struggled to maintain her balance. However, when she wore the negative ion silicone watch and repeated the test, she didn’t feel any pressure and balance properly.
When Ryan gave the product to Mark Cuban for testing, Mark immediately declined, saying he didn’t want to try it. Robert Herjavec jokingly asked Mark if he had an allergy to positive or negative ions. Mark responded by saying he was allergic to scams. He then outright called Ryan’s product a scam, stating that it had already been disproven, and declared he was out.
Kevin O’Leary asked about the revenue, and Ryan explained that he had invested $10,000 into the business. Over the past 12 months, the company had achieved total sales of $120,000, with a profit of $70,000.
When Lori asked Ryan about the laboratory tests for the product, he didn’t have a proper answer. Due to this, Lori decided to opt-out, saying, “She is out.”
Daymond John mentioned that Ryan had copied the design of another watch brand, so he decided to opt out.
Robert Herjavec said that he did not believe in the technology, so he decided to opt out.
Kevin O’Leary said that he might consider investing if Ryan admitted that his business was a scam. Ryan disagreed, insisting that he did not believe it was a scam. As a result, Kevin decided to opt out.
Sharks Offers list!
| Sharks | Offers |
|---|---|
| Mark Cuban | No Offer |
| Kevin O’Leary | No Offer |
| Robert Herjavec | No Offer |
| Lori Greiner | No Offer |
| Daymond John | No Offer |
| Founder’s (Countered) | No Counter |
| Final Deals | No Deals |
Esso Watches Shark Tank Update
Despite the disproven technology and the low trust score due to the negative and positive ions claims, Ryan was able to make thousands of dollars in profit from his business.
Ryan did not have the trademark for “Esso,” which led to a trademark infringement lawsuit from the original trademark holder, Exxon Mobil. As a result, he had to shut down his company, Esso Watches.
As of 2024, Ryan Naylor is the founder of VIVAHR, a company specializing in modern recruiting software to help businesses hire great employees.
Check out Shark Tank Season 3 Business Update.
Recent updates on businesses featured in Shark Tank Season 3 are available for your visit.
