Jeff Cohen has diabetes, so he can’t eat his favorite sweet snacks. He spent two weeks on research and development, creating his own snacks and bars, and then started his own business called Granola Gourmet.
He needed the Sharks’ help to list his product in big-box stores. Did the Sharks provide funding for his snacks business? Let’s find out what eventually happened.
| Company Name | Granola Gourmet | |
| Founder/Co-Founder | Jeff Cohen | |
| Founded | 2006 | |
| Product | Snacks Bars For Diabetics | |
| Asked For | $175K for 25% equity | |
| Final Deal | No Deals | |
| Shark | No Sharks | |
| Episode | S1 E5 | |
| Air Date | Sep 6th, 2009 | |
| Business Status | Out of Business | |
| Website | Visit Website | |
| Headquarters | Stevenson Ranch, California, United States | |
| Lifetime Sales | $0.5M *estimated | |
| Buy and Watch | Buy Now | Amazon Prime |
Business Pitch Episode Recap
His product is available in 24 Whole Foods stores in California, generating $9,000 in sales every month. He needs more cash to make his product available in Whole Foods nationwide stores.
Jeff used to run a software company before, and he had guaranteed many loans, which led to his company going bankrupt. According to Kevin Harrington, this is a me-too business, so he’s out.
Daymond John didn’t like the taste of the bars, so he’s out. Barbara Corcoran doesn’t think this business is worth investing in. Kevin O’Leary refused to invest because Jeff had previously declared bankruptcy.
Robert Herjavec said that Jeff should focus on getting his product listed in more stores of Whole Foods, so he’s out.
Sharks Offers list!
| Sharks | Offers |
|---|---|
| Kevin Harrington | No Offer |
| Kevin O’Leary | No Offer |
| Robert Herjavec | No Offer |
| Barbara Corcoran | No Offer |
| Daymond John | No Offer |
| Founder’s (Countered) | No Counter |
| Final Deals | No Deals |
Granola Gourmet Shark Tank Update
Jeff didn’t give up and focused on getting his product listed in nationwide retail stores, where he succeeded. Our research on the “Granola Gourmet Update” revealed that he has shut down his business.
Do you want updates on more businesses from Season 1? We’ve shared the links to all of them below for you.
